Whether you’re new to Twitter or not, what do you make of these two statements:
1. “80% of all Tweets are pointless blabber”
2. “Twitter? I don’t get it.”
Well, in a way, both are true. There are tons of people on Twitter who still don’t get what Twitter is actually made for, and even more people tweet about stuff 99.9% of the audience is purely not interested in.
But, what’s wrong with that? Twitter is all about communication. Twitter is about talking, and perhaps even more, listening. Let me give you an example: Gmail went down this morning. I was wondering if it was just my internet connection or another breakdown at Google, so instead of checking the official Google Blog or mashable.com for any news on this, I wanted to see if other Gmail users experience the same problem. There’s no better place to look for live comments than the real-time search in Twitter. Quickly after typing “Gmail down” into the Twitter search bar, I saw that hundreds of other Twitter users were mentioning that Google’s mail service just broke down. You can’t get news any quicker than this.
I’m probably not interested in what most of neighbors are talking about right now. On Twitter, I can filter the stuff I’m interested in, that is by searching for it. At least to me, that’s the actual sense of Twitter.
Of course you can promote your business, your latest blog post, or try to convince people how easy it is to get 10k new followers within 2 weeks. Again, no big difference than in real life. Imagine you’re on a marketplace that is packed with people. Some want to sell, maybe pursue you, some walk around and look, while others just come there to meet people and have a chit-chat.
So, what can you make out of it? Try it out. Pick a topic of interest, see what others have to say in real-time, and start a conversation.
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